Should You Write a Book to Grow Your Business?

Establish Yourself® Podcast | Episode 3

Thinking about writing a book to grow your business? You’re not alone.


According to Self-Publishing School, 81% of people want to write a book, but only 1% actually do. As a business owner who’s in that 1%, I’m here to share the truth about what it takes—and whether it’s worth it.

In this episode of The Establish Yourself® Podcast, I’m getting real about what writing my bestselling book, Establish Yourself, has done for my business - including attracting ready-to-work, dream clients (who show up already sold on working with me).

Behind the Book-Writing Curtain

I invested over 440 hours and thousands of dollars into writing and publishing my book.

Was it worth it? Absolutely—but not for the reasons you might expect. Most people think book sales are the goal, but the real magic lies in how a book positions you as the go-to expert, attracts ideal clients, and opens doors you didn’t even know existed.

Want to hear the full story, including the ways my book has paid for itself many times over? I’m pulling back the curtain on the truth about writing a business book—no fluff, just actionable insights.

🎧 Listen to the full episode now and decide for yourself: Is this the year you finally write that book?

Listen + subscribe on Apple, Spotify, etc.

Put this into action!

Key links from this episode -

📌Join Business Boost Read-Along with the Author, kicking off January 8th: greateststorycreative.com/boost

• Connect with Annie on LinkedIn

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Consulting Business Growth Lessons From My Disney Career